Social Networking: How do I make a name for myself?

HELP!!!

Introducing myself through social media has been something I’ve been thinking about for a while now. I’ve started to take the time to expand my network via avenues such as LinkedIn and Twitter. As an entry level candidate hoping to develop into an HR professional, I’ve been told that the most important place for me to market myself is on the social networking sites mentioned earlier. However, how am I supposed to market myself if the HR professionals I’m hoping discover me don’t take the time to look at my profile? The reason for this blog post is to reach out to professionals so they can tell me what I’m doing wrong so as to help those entry level candidates like myself to avoid making those mistakes too.

So far, I have all of my experience outlined on LinkedIn and I have reached out to a lot of the HR professionals in my area that may be able to assist me with my job search. Most of those HR professionals have not responded back to me after accepting my connection request. Do I reach out to them again even though I asked for them to respond to my request or how can I get them to respond while accepting my request? I have also joined a lot of the HR groups that are on LinkedIn to get connected with more professionals. I have attended a number of events and have followed up to all of the individuals met at those events by reaching out on LinkedIn as well as sending an email. Additionally, I am able to see some of the individuals who view my profile on a daily basis and none of them seem to be HR professionals. Is it because I don’t have the experience they are looking for? Is it because of my location? Or is it because I’m not highlighting the correct experience to get others excited about talking to me?

Please, professionals, tell us what we are doing wrong. How can we get people to look at our LinkedIn profile? How can we find that right position through social media? How can we be discovered by the companies we want to get in to via those networking tools?

Since social networking is still new and continues to be developed, I’m sure these questions cannot be answered directly. However, there is a lot of published insight and I would be happy for any additional feedback as well.